Key Benefits
BetaPure TM (Betaine Anhydrous 99%)
Advanced Hydration
BetaPure™ acts as a highly effective humectant, enhancing moisture retention and delivering deep hydration in skincare and haircare formulations.
Anti-Irritation & Soothing
Provides gentle soothing and anti-irritant benefits, making it ideal for sensitive skin products, cleansers, conditioners, and calming skincare serums.
Strengthens Skin Barrier
Helps reinforce skin barrier function, reducing moisture loss and protecting skin from environmental stressors across all personal care applications.
Compatible Formulation Ingredient
Highly water-soluble, compatible with emulsifiers and surfactants, and stable across varying pH levels, facilitating easy integration into diverse cosmetic products.
Eco-Friendly & Vegan Certified
Plant-derived and cruelty-free, BetaPure™ supports vegan-certified, environmentally sustainable, and ethically responsible beauty formulations.
Enhanced Haircare Performance
Delivers excellent conditioning properties in shampoos and hair conditioners, improving manageability, softness, and moisture balance.
Calms Sensitive Skin
As a gentle osmolyte, it reduces irritation, redness, and sensitivity, ideal for formulations targeting sensitive and reactive skin types.
Improves Product Texture
Enhances overall texture and sensory experience of creams, lotions, serums, and gels, creating smooth, luxurious personal care products.
Multifunctional Cosmetic Active
With its versatile chemistry, it provides moisturizing, soothing, and stabilizing benefits across skincare and haircare lines.
Optimal Moisture Retention
Helps formulations maintain hydration balance effectively, ideal for dry or dehydrated skin, enhancing product efficacy in moisturizers and hydrating serums.